Co-operative Identity and Branding
International Symposium: Co-operative Identity and Energizing the Co-operative Brand
Co-operatives will be the best-kept secret no more! From May 19-21, 2026, join us for our International Symposium on Co-operative Identity and Energizing the Co-operative Brand in Halifax, Nova Scotia, Canada, at Saint Mary's University.
What to Expect
This event offers a collaborative space for leaders to share insights and practices, build relationships, and inspire collective action.
Building on the momentum of the second United Nations International Year of Co-operatives (2025), this symposium will focus on bolstering the co-operative sector's connectivity, reputation, and engagement. Anchored in alignment with the co-operative identity, we will tackle brand image and its intersections with marketing, communications, and culture.
Themes
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Assessing authenticity: Labels and certifications
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Effective branding: Co-operative identity, positioning, and messaging
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Marketing the co-operative advantage
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Communicating co-operative identity internally and externally
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Resonating in the contemporary digital landscape
Organizers
This event is organized collectively with DotCooperation and Northwest Cooperative Development Centre.
Would you like to attend, speak, or sponsor?
Register your interest here!